Catalogue of Real-World Business Model Insights for Soil LLs and LHs

Practical Guidance for Sustainable Strategies

The PREPSOIL Business Model Canvas (BMC) for Soil Living Labs (LLs) and Lighthouses (LHs) is a tailor-made tool created to support these initiatives in designing strategies for long-term stability. Built with the specific needs of Soil LLs and LHs in mind, the canvas offers a structured yet flexible framework to guide decision-making and communicate value to stakeholders.   []

Real-World Insights, Rooted in Practice

As part of the PREPSOIL process, practical insights were gathered across a range of activities supporting LL and LH business model development. These examples reflect the lived experience of LLs and have been mapped to the various elements of the BMC.

To help users navigate this knowledge, the insights have been classified based on their relevance:

  • Common to all LLs – insights that apply regardless of the LL’s theme or land use context
  • Common to Soil LLs – applicable to any LL focused on soil-related challenges
  • Land use-specific – tailored for LLs working in agriculture, forestry, (post-)industrial, or (peri-)urban settings

Explore the Filterable Catalogue

In this page, you'll find a filterable catalogue of insights linked to specific BMC elements and spheres of intervention. You can browse by:

  • Land Use Focus – agriculture, forestry, (post-)industrial, or (peri-)urban
  • Element – e.g., Key Stakeholders, Value Proposition, Revenue Streams
  • Sphere of Intervention – thematic focus within each element

For example, an agricultural LL looking for real-world insights of private sector engagement can select “Agriculture” under the Focus filter, and “Private Sector” under the 4. Key Stakeholders element.

These insights are intended to guide and inspire LLs and LHs as they build their own business models—recognizing that each lab’s ambition, capacity, and local context is unique.

Projects funded under the EU Mission Soil initiative should also ensure that their business models reflect the objectives outlined in the Mission Soil Implementation Plan, as well as the land use type they aim to address. This focus is essential for shaping effective and sustainable strategies.

Additional Resources

PREPSOIL Report on LL/LH Business Model Plans (D4.2)

A deeper dive into the methodology and development process behind the BMC.

Business Model Canvas for Soil Living Labs and Lighthouses: A Guide for Users

Detailed instructions and guiding questions for completing each section of the canvas.

 

Training with stakeholders at local and regional levels

Education & Training
Common to all LLs

Postgraduate programmes

Education & Training
Common to all LLs

Provide flexible tailormade education, co-created with different stakeholders

Education & Training
Common to all LLs

Training for advisors

Education & Training
Common to soil LLs

Provide access to training and cooperation amongst land users

Education & Training
Common to soil LLs

Pilot education projects to reconnect farmers and citizens or to educate independent / critical farmers

Education & Training
Agricultural land use type

Establish demo farms with organic / regenerative agriculture to the spread use of techniques across farmer community and raise citizens awareness of sustainable production issues by allowing them to visit demo farms

Education & Training
Agricultural land use type

Provide workshops and training sessions for local communities and stakeholders on sustainable soil management practices

Education & Training
Forestry land use type

Hands-on workshops where residents learn and participate in creating and maintaining green spaces, such as urban gardens and parks, focusing on techniques to improve soil health (e.g. composting, mulching, sustainable planting practices)

Education & Training
(Peri-)Urban land use type

Foster citizen science soil conservation programmes

Education & Training
(Peri-)Urban land use type